The Conversion Measurement API is changing in Chrome 92.
Published on • Updated on
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What's changing?
Following the API proposal's changes in the first months of 2021, the API implementation in Chrome is evolving. Here's what changing:
- The API name, and the feature policy name.
- The HTML attribute names and
.well-knownURLs. - The format of the reports. Reports are now sent as JSON in the request body.
- The content of the reports:
credithas been removed, along with reports that would have had 0 credit.
What remains unchanged in Chrome 92 is the set of supported features: event-level reports, for clicks only. Expect updates on this. After this change, other updates and features will be released in future Chrome versions.
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When do these changes take effect?
These changes take effect starting from Chrome 92, stable on July 20th 2021. Chrome 92 beta was released on June 3rd 2021.
What should you do?
There are more changes to the API coming in future versions. They will use the new naming adopted in Chrome 92.
If you're running an origin trial or have implemented a demo for this API, you have two options:
- Option 1 (recommended): migrate your code now or in the following weeks, ideally before mid-July 2021. This way, your codebase will be ready for future changes and will keep working for newer Chrome clients.
- Option 2: Wait for more updates and features to be released in future Chrome versions, and make all necessary code changes at once.
Migrate
Example migration
You can see a migration example for a small demo app in this pull request (draft).
Update your feature policy code
| Legacy code | New code |
|---|---|
allow='conversion-measurement' | allow='attribution-reporting' |
Update your feature detection code
| Legacy code | New code |
|---|---|
document.featurePolicy.features() | document.featurePolicy.features() |
Update the HTML attributes
| Legacy code | New code |
|---|---|
conversiondestination | attributiondestination |
impressiondata | attributionsourceeventid |
impressionexpiry | attributionexpiry |
reportingorigin | attributionreportto |
Update window.open() arguments
An attribution source can be registered for navigations initiated by window.open(). Update these calls if you're using window.open() to register attribution sources.
Your new code should look as follows (this renaming follows the HTML attributes renaming):
window.open(
'https://dest.example',
'_blank',
'attributionsourceeventid=1234,attributiondestination=https://dest.example,attributionreportto=https://reporter.example,attributionexpiry=604800000'
);Update your registration call URL and parameter
| Legacy code | New code |
|---|---|
.well-known/register-conversion?conversion-data={DATA} | .well-known/attribution-reporting/trigger-attribution?trigger-data={DATA} |
Update your reporting endpoint code
| Legacy code | New code | |
|---|---|---|
| Requests to expect from the browser | .well-known/register-conversion?impression-data=&conversion-data={DATA}&attribution-credit=100 | .well-known/attribution-reporting/trigger-attribution |
| Incoming reports | Sent as URL parameters. | Sent as JSON in the request body. The report data is included in the request body as a JSON object with the following keys: ⚠️ |